Propello.ai
An assistant built specifically for estate agents that replies to new property leads within a minute, writes listing descriptions, and books viewings — the busywork that eats an agent's day between actual client meetings.
🔗 Visit Propello.ai
Description
Real estate agents live and die by response speed: a lead that doesn't hear back within minutes often books a viewing with whoever answers first, but agents are usually out showing properties, not sitting by their phone. Propello.ai exists to close that gap — it answers new leads via email, SMS, or WhatsApp within about 60 seconds, in the agent's own voice, while also handling the writing and scheduling tasks that pile up around each listing.
Beyond instant lead response, it generates full listing descriptions in about 30 seconds, coordinates viewing scheduling, tracks offers, and collects reviews, with support for up to 10 languages on the top tier and direct CRM integrations. Pricing runs Starter at £99/month (100 leads, 1 CRM integration), Professional at £199/month (unlimited follow-up, all CRM integrations, 5 languages), and Agency at £399/month per branch (unlimited agents, custom brand voice, API access), all with a 14-day free trial and no card required upfront. The company reports 800+ agents using it across Europe, with named enterprise clients including Savills, Knight Frank, and Engel & Völkers, and a claimed 40% increase in viewing rates within the first month of use.
💬 Our review
The short version: Propello.ai is a solid pick specifically for real estate agencies that are losing leads to slow response times — the core value (answering in ~60 seconds, any hour) is a narrow, well-defined problem it seems built to actually solve, rather than a generic AI-everything platform.
Against US-centric real estate CRMs like Follow Up Boss or kvCORE, Propello.ai's European focus (pricing in GBP, named clients like Savills and Knight Frank) and multi-language support (up to 10 languages on Agency tier) make it a more natural fit for agencies operating outside North America, where those established players have less presence. Against BoomTown or Ylopo, which lean more toward lead generation and paid-ad management, Propello.ai is narrower and more operational — it's about handling leads you already have faster, not generating new ones. The named enterprise clients (Savills, Knight Frank) lend real credibility, but the 40%-viewing-increase figure is a self-reported average, so results will vary by market and lead volume — worth validating with the 14-day trial before committing to an annual Agency contract. <!-- ai-generated -->
💰 Pricing
📊 Global score
🤖 AI-enriched data
Starter 99£/mois, Professional 199£/mois, Agency 399£/mois par agence. Essai gratuit 14 jours sans carte. -20% en annuel.
Pros
Réponse aux leads en ~60 secondes via email/SMS/WhatsApp, dans le ton de l'agent
Génération de descriptions d'annonces en ~30 secondes
Clients entreprise reconnus : Savills, Knight Frank, Engel & Völkers
Support jusqu'à 10 langues sur le palier Agency, adapté au marché européen
Cons
Focalisé sur la réponse/gestion de leads existants, pas sur la génération de nouveaux leads
Moins présent aux États-Unis que Follow Up Boss ou kvCORE
Chiffre de +40% de taux de visite auto-déclaré, à vérifier sur son propre marché
1 seule intégration CRM sur le palier Starter, upgrade nécessaire pour plus