Spiky
During a live sales call, Spiky listens in the background and nudges the rep in real time if they forget to ask about budget or skip a required qualification step — instead of a manager reviewing the call recording days later and pointing out what went wr
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Description
Sales coaching usually happens after the fact: a manager reviews a call recording days later and points out what a rep should have asked, by which point the deal has often already moved on without that information. Spiky moves that coaching into the moment it actually matters — while the call is still happening.
Spiky is a real-time AI sales coaching and meeting intelligence platform that captures calls, emails, and meetings, then follows a team's sales playbook (MEDDPICC, BANT, or a custom framework) to flag gaps live — if budget hasn't been discussed or a required qualification step is skipped, the rep sees it on-screen during the call. It syncs playbook answers directly into custom CRM fields (Salesforce, HubSpot, and others), surfaces battle cards and suggested responses when competitors or objections come up, and integrates with over 300 tools including Gong and Salesloft. It serves more than 10,000 organizations and holds SOC 2 Type II, ISO 27001, and GDPR compliance.
💬 Our review
The short version: if your sales team already reviews call recordings for coaching after the fact, Spiky's real-time in-call prompts catch the same gaps while there's still time to act on them during the conversation — a genuinely more useful moment for the feedback than a post-mortem days later.
It competes directly with Gong and Chorus (both well-established conversation intelligence platforms, generally priced higher and sold as enterprise deals) and with dedicated real-time coaching tools like Second Nature. Spiky's pricing is notably more accessible at the entry tiers ($15-40/user/month vs. Gong's typically five-figure annual contracts), which matters for small-to-mid-size sales teams that can't justify enterprise conversation-intelligence pricing but still want real-time guidance. The free tier (3 meetings/user) is really just a taste test; serious use requires at least the Pro tier for CRM sync and AI coaching. Worth it for teams that want live coaching without an enterprise budget; teams already invested in Gong for its broader analytics suite may not find enough reason to switch.
💰 Pricing
📊 Global score
🤖 AI-enriched data
Free : 3 réunions/utilisateur. Plus : $15/mois/utilisateur. Pro : $24/mois/utilisateur. Premium : $40/mois/utilisateur. Enterprise : sur devis.
Pros
Guidance en temps réel pendant l'appel, pas après coup
Sync des réponses du playbook vers des champs CRM personnalisés
Battle cards et gestion d'objections en direct
Tarification plus accessible que Gong pour les petites/moyennes équipes
Cons
Plan gratuit limité à 3 réunions/utilisateur, juste un aperçu
Moins de recul et de suite analytics que Gong
Nécessite au moins le plan Pro pour la sync CRM et le coaching IA