A demo call means scheduling, a rep, and a prospect who has to show up at a specific time. An interactive demo tool skips all of that: it turns your actual product (or a recording of it) into a clickable walkthrough that anyone can explore on their own landing page, at 2am, with no login required. These six tools all do a version of that, but they solve it in different ways — from a 90-second screen capture to a live AI agent giving the tour itself — and they're not all the same price. Here's what each one actually does, what it costs, and where it falls short.
1. LiveDemo — open source, self-hostable
LiveDemo turns your product into a clickable demo visitors can explore without a sales call or a signup form — and unlike most of its competitors, it's open source, so you can self-host it if you want full control over where the data lives.
Good for: teams who want a permanent free tier and the option to self-host instead of trusting a vendor with product-usage data.
Limits: the GitHub repo still has essentially no stars, so its open-source maturity is unproven, and it has noticeably less polish than the established players below.
Price: Free forever (1 creator, 3 demos); Pro $34/month; Growth $49/month; Business on request with self-hosting available.
2. Mirage — 90-second capture, cheapest of the bunch
Mirage works from a Chrome extension: click through your own product for about 90 seconds, and it turns that recording into a clickable demo you embed on your landing page — visitors get to try the real product flow without ever logging in.
Good for: startups and small teams who want an interactive demo without paying Navattic- or Arcade-level prices, and who like that it tracks exactly which step visitors drop off at.
Limits: it's a frozen snapshot, not a live connection — there's no real-time data and no per-user personalization once it's captured.
Price: Free (1 demo); Pro $17/month ($200/year); Scale $29/month ($350/year).
3. Supademo — the market leader, 150,000+ customers
Supademo turns a normal screen recording into a clickable, step-by-step demo a prospect can click through at their own pace instead of watching a static video. It's the most established name here, with a recognized G2 leader badge held for multiple quarters running.
Good for: sales, marketing, onboarding and support teams who want precise drop-off analytics and audience personalization, and who don't mind paying for the market leader.
Limits: $450/month for just 5 creator seats on the Growth plan is a real jump from the free tier, and the newer AI demo-agent features are billed separately on top ($0.50–$0.80 per demo).
Price: Free $0; Scale $50/month ($38/month annual); Growth $450/month, 5 creators ($350/month annual); Enterprise on request.
4. HowdyGo — no video production, stable sandbox environments
HowdyGo lets go-to-market teams build guided, clickable demos without producing any video — it's slide-style editing on top of a stable sandbox environment, so the same demo behaves consistently every time instead of breaking when the underlying product changes.
Good for: teams who want a bootstrapped, founder-owned vendor (no VC pressure pushing prices up) with a genuine 14-day free trial and broad CRM integrations (HubSpot, Salesforce, Marketo).
Limits: the entry Starter plan is capped at a single collection, and anything past that — or enterprise SSO — means a custom sales conversation.
Price: Starter $159/month (unlimited users and HTML demos, 1 collection, lead capture); Pro $399/month (unlimited collections, analytics, CRM integrations, custom domain); Enterprise on request.
5. Guideflow — AI voiceover, avatars and translation at scale
Guideflow captures a live click-through of your product and turns it into an interactive demo in seconds, with AI-generated voiceover, avatars and automatic translation layered on top — aimed at teams who want one recording to work across multiple languages and formats. Customers include HubSpot, DocuSign, Zendesk and Amplitude.
Good for: product marketing and pre-sales teams that need the same demo localized for multiple regions without re-recording it each time.
Limits: there's a steep jump between the $35/month Solo plan and $499/month Growth, and it's competing directly against equally established names (Navattic, Storylane, Walnut) on largely the same mechanics.
Price: Free $0; Solo $35/month; Growth $499/month; Advanced $1,499/month; Enterprise from $2,999/month.
6. Naoma AI — a live AI agent gives the demo itself
Naoma AI is a different approach entirely: instead of a pre-built clickable walkthrough, a live AI agent talks a visitor through a personalized product demo on the spot, in about 10 seconds, in any of 33 languages — replacing the "someone will get back to you within 24 hours" form.
Good for: B2B SaaS sales teams with enough inbound volume to justify billing that only kicks in once a visitor actually engages for 3+ minutes.
Limits: a $249/month minimum only makes sense with real inbound volume, it's a young company (pre-seed, $440K raised), and it's not a substitute for a human rep on a complex sales cycle.
Price: Starter $249/month (50 demos); Growth $750/month (100 demos); Scale $2,083/month (300 demos); Enterprise on request. Billed only on engagement ≥ 3 minutes.
Side by side
| Tool | Approach | Starting price |
|---|---|---|
| LiveDemo | Clickable demo, open source, self-hostable | Free forever |
| Mirage | 90-second Chrome-extension capture | Free (1 demo); $17/mo |
| Supademo | Screen recording → clickable steps | Free; $50/mo |
| HowdyGo | Slide-style editing, stable sandbox | $159/mo |
| Guideflow | Live capture + AI voiceover/avatars/translation | Free; $35/mo |
| Naoma AI | Live AI agent gives the demo in real time | $249/mo (usage-gated) |
If budget is the deciding factor, LiveDemo and Supademo both have real free tiers, and Mirage undercuts the market leaders on price while still tracking drop-off. If you need the demo to speak multiple languages without re-recording, Guideflow's AI voiceover and translation are built for exactly that. And if a static walkthrough isn't enough — you want something that can actually answer a visitor's question mid-demo — Naoma AI's live AI agent is solving a genuinely different problem than the click-through tools around it.